This book is a carefully researched and delightful history of Gloucestershire's Moreland dynasty of match manufacturers. It is a fascinating insight, not only into the development of a globally renowned manufacturer, but also into the social environment of the time and includes some charming first-hand reminiscences from a few of its many ex-employees. Also included are illustrations of every known label, piece of advertising hardware & ephemera produced by Moreland. It has been written by Peter Campion, a leading phillumenist and authority on Britain's match manufacturing history.